The Best Places to Buy Jewellery Packaging

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by: clickthrough
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Date: Tue, 24 Aug 2010 Time: 12:50 PM
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Jewellery makers often find that a hobby can quickly turn into a business. Designing and making jewellery for pleasure is an addictive pastime that many people find rewarding. But if you decide to take the next step and start selling your jewellery, you will need to consider jewellery packaging.

Gift packaging can say a lot about the care and attention a jeweller lavishes on their work. Beautiful jewellery deserves to be presented at its very best, and it can also make a big difference in its attractiveness to potential buyers. Quality jewellery packaging also acts as a long-term storage solution for the purchaser, giving it an intrinsic value in its own right. Therefore, finding a good supplier of jewellery packaging, jewellery boxes and unusual packaging ideas is a must for anyone who is serious about creating a business from jewellery making.

Simple and elegant to quirky, fun and fancy

Packaging can come in a variety of styles - from the simple and elegant to the quirky, fun and fancy. It all depends on what you want to ‘say' to your public. You will also need to consider what type of jewellery packaging best shows off your work to potential buyers. That includes the colour, shape and design of the packaging. For example, silver works well against darker colours, so choosing a jewellery box that is dark blue in colour will display your jewellery far more effectively than a lighter colour. The most common type of quality jewellery boxes is velvet lined, giving the jewellery inside a plain but elegant surface upon which to shine.

If you are using gemstones in your work, choose colours of packaging that complement the gem rather than overwhelm it. An emerald will be lost on a green background, but will dazzle against a ruby red or dark blue surface. Opals, with their iridescence and rainbow of colours work best against plain backgrounds such as midnight blue or black, letting the true beauty of the gem shine through.

Packaging is as important as the contents inside

Smaller items such as earrings can be displayed in multiples, catching the eye against simple backgrounds and drawing in the customer. Necklaces should be displayed in their full glory, allowing the buyer to imagine what the necklace would look like around their own neck. The right jewellery packaging can be a big influence on whether a customer buys an item or not, so think as carefully about your jewellery packaging as you do about your jewellery design.

If you're simply looking for jewellery packaging to store personal items, then the same rules apply. Thankfully, there are plenty of jewellery packaging suppliers online, offering a wide variety of packaging to both commercial customers and those looking for one-off purchases. Your most treasured jewellery deserves to be stored and displayed effectively, even when you aren't wearing it, and effective storage solutions such as purpose designed jewellery boxes are ideal for keeping your jewellery safe and free from damage. Padded boxes offer a much higher degree of protection than keeping your jewellery loose. It will prevent your necklaces becoming tangled and family heirlooms from being scratched or damaged. Good jewellery suppliers will carry a full range of protective jewellery boxes, again available in both wholesale and retail quantities.

About the Author

Adam Hunter - E-commerce Marketing Manager of cooksongold.com. Cookson Precious Metals offer a choice of supplies from over 10,000 products including gold and jewellery findings, tools, precious metal clay and precious metal sheet - gold, silver, platinum and palladium plus jewellery packaging and technical information for jewellers, jobbers, designer, craftsmen, artisans and students.

For interviews, quotes, images or comments contact:
Adam Hunter
E-commerce Marketing Manager
Tel(DDI): +44 (0) 121 212 6491
E-mail: adam.hunter@cooksongold.com